Blog Overview | Attorney Rankings

Getting Started with Google Plus for Attorneys

One of Google’s most notable attributes as a company is that it isn’t afraid to fail. They’ve had their fair share of flops yet Google Plus (the company’s newest social endeavor) is not quite the flop people thought it would be. In fact, there are numerous studies and evidence that being active on the platform translates to better rankings in …

Attorneys Using Google Authorship

Authorship is perhaps one of the best things for attorneys using search to market their practice. At its core, the practice of law is a service and largely information based business. People that hire attorneys are look for someone with knowledge that they don’t have. When people go looking online for information, they are searching for the same thing; …

Attorneys: Increase Your Presence in Search Using Google Plus

Google uses many factors in its search algorithm and (although hotly debated) social is quickly becoming influential. Aside from outside sources of influence such as Facebook, Twitter and other big names, users of Google Plus are already more likely to see content in search results related to their activity on Google Plus. Attorneys can use this to …

Elements of a Good Blog Post

Once you’ve nailed down a content strategy for your blog, there is still the matter of what your blog will look like once you start posting content. Publishing on the web carries with it a lot of caveats. Not only do you have to be helpful to your audience, you also have to publish content in ways that makes it easy to digest, effective at conveying …

How to Rank Multiple Law Firm Office Locations on Google Maps

If you have multiple locations, getting them to rank in Google maps can be challenging. There are a variety of factors within your control, and there are also some things that Google does algorithmically that will show certain locations to users based on their geographic location. Using Local Listings You can create a Google Places page and add your …

Guest Blogging Tips for Lawyers

Regardless of your current opinion on guest blogging, it remains an effective method for link building, brand building and networking online. An attorney’s reputation is very important for the longevity of his or her firm, so there are a lot of pitfalls to avoid when collaborating with others. What should I be aware of if I’m considering guest …

Should Attorneys Use Article Directories?

Article directories were once the silver bullet of the link-building and content-syndication world. They allowed SEOs (and anyone else) to build links to a website by writing one unique piece of content and submitting it to dozens of places online. That was many years ago, though, and the usefulness of article directories has pretty much evaporated. …